As an Art Director for Cascade Moon Whiskey, I led the creative direction that blended bold innovation with traditional whiskey-making craftsmanship. I guided a team in producing visuals that reflected the brand’s daring spirit and premium quality, ensuring that Cascade Moon stood out as an industry leader.

In packaging, I pushed the boundaries of design by incorporating nontraditional artistic elements. By using hand-drawn illustrations, bold colors, and abstract patterns, I created labels that told the story of Cascade Moon’s unique and artistic approach to whiskey. These packaging designs became a visual signature for the brand.