As Art Director for Ketel One projects, I ensured every creative decision upheld the brand’s sophistication and craftsmanship. I crafted cohesive visuals that honored its legacy while evolving its identity.

My first major project was designing their inaugural ready-to-drink line, creating packaging that seamlessly blended heritage with modern appeal. This success led to redesigning their website, further refining the brand’s digital presence.

Online, I translated Ketel One’s elegance into a seamless, engaging experience, balancing storytelling with interactive design to reflect the brand’s commitment to quality.